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How To Videos
I was part of strategizing the social media launch of Giuliana Rancic's skincare line, Fountain of Truth. I art directed, styled, and retouched photos for social media and the e-commerce website. I was able to jump in and help on set during the video shoots and guided the agency working on the website in order to have a cohesive launch. I worked with the video editor to create the brand video, biofermentation video and how-to videos which were featured on the website and across social platforms.